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Friday, April 8, 2011

LIC DSE Written Test Selection Procedure Interview Date Form Eligibility


Engagement of Direct Sales Executives

Approximately 1120 Direct Sales Executives are proposed to be engaged by various Offices of the Corporation purely on Contract basis for 3 years under the jurisdiction of Eastern Zonal Office. The number of engagements may be changed during the selection process depending on the requirements of the office.


a) Qualification:

Applicant shall possess the Bachelor’s Degree of a University established in India under a statute. Preference may be given to those applicants who possess a Bachelor Degree or Diploma in Marketing /Management. Good working knowledge of English and also one Regional language preferably local language is desirable. Knowledge of soft skills such as Power Point / Word / Excel would be additional advantage.

Age: (i) The applicant shall have completed 21 years of age and not more than 35 years of age as on 01.05.2011 (cut‐off date).

a) Selection will be made on the basis of a written test (if necessary), followed by an Interview of candidates who qualify in the written test. Written Test (if any) may be held at the centre where Direct Marketing Unit applied for is located. The written test (if any) will be of Objective Type covering Sales aptitude Test of Reasoning, Numerical Ability and General Knowledge. The date and venue of the written test, if to be conducted, will be communicated to the eligible candidates through email and also posted on the website under link “Careers” and then “ENGAGEMENT OF DIRECT SALES EXECUTIVES”. Candidates are advised to check the site for this purpose.

Interview: Candidates successful in the written test (if conducted) or eligible candidates will be called for an Interview. The Corporation reserves the right to restrict the number of candidates to be called for written test and/or interview commensurate with number of Direct Sales Executives to be engaged and the decision of the Corporation in this regard shall be final. No correspondence will be entertained in this regard.

c) The selected candidates subject to their being found medically fit by the Medical Examiner authorized by LIC for the purpose will have to undergo Theoretical training and pass IRDA licensing test for obtaining a license to procure Life Insurance Business within a maximum period of three months in maximum three attempts, following which he may be engaged as an apprentice Direct Sales Executive.

d) As an apprenticeship DSE, the candidate shall have to undergo insurance related training and pass a test on the same. The apprentice DSE shall be paid a fixed onetime stipend of Rs 3500/‐ (Rs. Three thousand five hundred only) as per rules of the Scheme.

e) On successful completion of the apprenticeship and passing the test, the candidate shall be engaged as a Direct Sales Executive purely on contract basis subject to conditions framed by the Corporation.

f) The selected candidate will be allotted specific area of operation during the period of engagement based on Business requirements.

g) It is clarified that selection as a Direct Sales Executive does not confer any right on the candidate to be appointed as an employee in the Corporation.

For all candidates (other than SC/ST category): Rs.100/‐ (Rs. One hundred only). The application fee shall be paid by cash only at the cash counter during cash hours only of any Branch office of Life Insurance Corporation of India under Account Code 114034.

Candidates are necessarily required to apply On‐line through LIC’s website under the heading “Careers” No other means/mode of applications will be accepted.

Programme Dates:
Opening date for Collection of fees at Branches of LIC: 08.04.2011
Opening Date of On‐Line Registration: 08.04.2011
Last Date for acceptance of Application Fees: 25.04.2011
Closing Date for On‐line Registration: 26.04.2011

For complete details visit:

Today LIC functions with 2048 fully computerized branch offices, 109 divisional offices, 8 zonal offices, 992 satallite offices and the Corporate office. LIC’s Wide Area Network covers 109 divisional offices and connects all the branches through a Metro Area Network. LIC has tied up with some Banks and Service providers to offer on-line premium collection facility in selected cities. LIC’s ECS and ATM premium payment facility is an addition to customer convenience. Apart from on-line Kiosks and IVRS, Info Centres have been commissioned at Mumbai, Ahmedabad, Bangalore, Chennai, Hyderabad, Kolkata, New Delhi, Pune and many other cities. With a vision of providing easy access to its policyholders, LIC has launched its SATELLITE SAMPARK offices. The satellite offices are smaller, leaner and closer to the customer. The digitalized records of the satellite offices will facilitate anywhere servicing and many other conveniences in the future.

LIC continues to be the dominant life insurer even in the liberalized scenario of Indian insurance and is moving fast on a new growth trajectory surpassing its own past records. LIC has issued over one crore policies during the current year. It has crossed the milestone of issuing 1,01,32,955 new policies by 15th Oct, 2005, posting a healthy growth rate of 16.67% over the corresponding period of the previous year.

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